Instagram had warned as it was about to delete all spam accounts that did not meet the standards of the social network and in recent times has begun to fulfill its word. The consequences were not long in coming, and as a result of the purge most large network accounts have been drastically reduced their number of followers.
In a chart we can see the huge differences between the number of followers who had the 100 most popular Instagram accounts before and after the purge. In it we see that the injured higher, in fact, has been the own official account of the social network to lose more than 18 million followers .
They have also lost out celebrities like Justin Bieber, with over 3 million users less or Kim Kardashian with a million. The most extreme case is that of chiragchirag78 , an account that was deleted after spending eight of 3,660,468 users. These losses are sparking the ire of many users and celebrities , which should make us reflect on the importance that we give the number of followers on social networks.